We are done with safe and predictable.

Our designs have character and attitude.

We ride the same line we live on: fast, direct, and never afraid to stand out.

This is not fashion pretending to be performance.

It is cycling kit built by people who live it every day. We are not outsiders trying to play the part.

We ride. We race. We grind through city traffic and hammer open roads before most people hit their first coffee.